PropellerAds has developed in-house algorithms that enable better matching of users and advertisers. Along with being an ad network for the publisher, PropellerAds is also a self-serve platform for advertisers, using which they can create and design their ad campaigns.
PropellerAds is easy to get started with and publishers can create and paste ad codes on their own. However, for better support, the company provides personal account managers as well.
Here is the list of features offered by the company:
Global coverage: PropellerAds claims to monetize 100% web traffic with its massive advertiser pool from around the globe. This means websites with non-English content can get advertisers wanting to show ads to a specific native language audience.
Clean ads: With the help of technology and manual automation, PropellerAds monitors the quality of ads on the website. The same is used to filter out ads with malware and obscene content, only showing high-quality and risk-free ads to users.
AdSense compatible: Most publishers partner with multiple networks (including Google AdSense) for better ad revenue monetization. Keeping this in mind, PropellerAds has designed its platform to work smoothly with AdSense on the publisher’s website.
Adblock Bypass: Ad blockers cause revenue loss for publishers. Adblock Bypass, a solution by PropellerAds, offers publishers a way to monetize ad block users by replacing standard display ads with non-intrusive ads (like native ads).
OnClick PopUnder Ads: Also known as ClickUnder ads, these ad types expand to full-screen mode if users click on them. These ads offer more details to the users with a link to the advertiser’s website. The format can help generate more revenue for publishers and also gives a clear picture of the user’s interest to advertisers (this data can be later used for retargeting), thanks to user’s click on the page.
Publisher community: PropellerAds has an online publisher community with frequent meetups for idea sharing and to help publishers grow their business.
For mobile publishers, PropellerAds has a push notification service to drive more traffic. This is done by showing a notification on the user’s screen about the latest content or services on the site which might interest him/her.
The company has recently updated its payment terms. With this new update, the minimum payment threshold has been reduced to $5. Also, publisher earnings are credited using an automated system to avoid manual error and delay.
#PropellerAds, #IndiaAffiliates, #Indianaffiliatemarket
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